Digitally Enabled Business: What Does It Mean?
Digitally Enabled Business: What Does It Mean?
By Adedolapo Ajibola Adeeyo
We often hear phrases like 'Going digital', 'Sustaining a business', 'Enabling a business', 'Digital business' and 'Digital processes in business'. But what do these buzzwords mean? More importantly, how do they apply to your business, and how can you implement them effectively?
Let's break it down from the basics.
What Does It Mean to Digitalise?
Digitalisation means adopting tools and technologies that streamline and enhance business processes. It is about centralizing operations, refining workflows, making data-driven decisions, and visualizing the impact of these optimizations in a structured and accessible way.
But where do you start?
How to Begin Your Business Digitalization Journey:
The key to digitizing your business is optimizing the core processes that drive it. Every business operates through a set of processes that can be categorized into three broad areas:
Operational Processes – The core activities that create value for your customers.
Support Processes – Internal activities that enhance and sustain operations.
Management Processes – Strategic functions that drive growth and decision-making.
Let us breakdown this concept of digitalisation
1. Digitizing Your Operational Processes:
Operational processes are the backbone of your business: Everything from production and packaging to customer management.
A great starting point is inventory management. By leveraging an inventory management system, you can eliminate bottlenecks, ensure quality control, and optimize for speed, making it easier to meet demand efficiently.
Another key area is content management. In today's digital world, content is everywhere. But how do you manage content ideas, ensure seamless collaboration within your content team, and maintain brand consistency? A Content Management System (CMS) can help. Whether you use an off-the-shelf solution or custom-built ones from Husnic, a well-structured CMS can transform your content workflow.
2. Digitizing Your Support Processes:
Support processes are the internal operations that keep your business running smoothly. A great place to start is people management.
Instead of relying on outdated pen-and-paper task assignments, businesses should adopt project management tools that allow real-time collaboration, task visualization, backlog management, and clear accountability.
Additionally, regular training on digital tools should be a priority. The more digitally fluent your team is, the smoother your digital transformation journey will be.
3. Digitizing Your Management Processes:
Management processes involve strategies, goal setting, risk assessments, and resource allocation. These functions determine how well your business adapts and grows.
A simple but effective digital solution here is feedback collection. Using tools like 'Airtable', you can anonymously gather employee insights on your business, products, and processes. These insights can help fine-tune your operations across people, products, and processes, accelerating your digital transformation.
Why Digitize Your Business?
Your business goals are already achievable, but digitalisation helps you reach them faster, smarter, and with long-term sustainability in mind.
Ready to take the first step? Talk to HUSNIC today for a free business consultation and discover how to transform your business with digital solutions. CLICK HERE